Doin' The Thing w/ Dillan Taylor
Doin' The Thing is a show for creators who want to build their content business better and faster. It's hosted by Dillan Taylor—certified life coach, writer, and CEO of Grindstone. He interviews top creators to share their biggest mistakes and lessons and tells stories from Grindstone, a coaching company for video creators.
Doin' The Thing w/ Dillan Taylor
How He Sold $100M+ of Products Writing Emails (w/ Chris Orzechowski) | 054
Dillan interviews Chris Orzechowski.
Chris runs The Email Copywriter. He's a world-class emailer, direct response marketer, and the #1 kielbasa salesman on the planet. He’s helped e-commerce brands, creators, and consultants generate millions through storytelling and email content writing.
They discuss: how to sell to your audience without being sleazy, building an audience of buyers and #1 fans, the real reason most creators fail, what separates amateurs from pros, how to build systems that print money, and much more.
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Chris's links...
Website: https://theemailcopywriter.com/
Twitter / X: https://x.com/chrisorzy
YouTube: https://www.youtube.com/@chris-orzy
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Follow Dillan on the interwebs...
Twitter / X: https://x.com/dillanroytaylor
Newsletter: https://grindstone.coach/newsletter
Apply for Grindstone Coaching: https://www.grindstone.coach/
Music by myboy.scoochy: https://www.instagram.com/myboy.scoochy/
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0:00 Intro
0:37 Being different vs being better
7:17 Why most people give up
14:18 Pros vs amateurs
29:12 Be the architect of your life/business
39:51 Why start an email list?
49:00 How to get your first 100 email subscribers
51:57 Using ads to get subscribers
53:59 What makes a good vs crappy lead magnet?
56:07 Common emailing mistakes
1:03:14 What's getting easier / harder?
1:05:59 #1 lesson Chris learned the hard way
1:08:04 Chris’s hot take on content
1:09:48 Chri's favorite creator
1:13:35 What Chris sacrificed to grow his business
1:16:50 Chris’s advice for new creators
1:19:23 Bye bye bye
